Back in the day when the web was in its primeval soup phase - 1999 - I went to some of the First Tuesday events. First Tuesday was and to my surprise still is a networking club for entrepreneurs, financiers and suppliers like Lawyers and Accountants to meet and, well, network.
The events took place in nice venues like the Design Museum and when you arrived, you were given a colour-coded sticker/badge which marked you out as being in one of the three categories. (more…)
Happy New Year from all of us here at Brandwatch! Here is a quick review of the main features we have released over the last few months. (more…)
Brandwatch is a data company: our crawlers are dedicated to finding as many pages out there as they can. For our customers, higher volumes of data are generally better - they have more to work with, and can drill down using filters, keyword searches or browsing through topics. But given thousands of pages per day or per week, how does a human decide which are the most important ones to look at? Which ones need attention first? Which blogs or forums have the most impact, or influence? (more…)
An erstwhile colleague (update your blog Miles!) who now works at Google sent me a Wave invite, so i dutifully logged in and had a play around. Here’s what i found (more…)
3 years ago we started building Brandwatch on top of the search engine we had developed. We asked prospective users what in particular they wanted from a system that ‘told them what people were saying about them on the internet’. The typical response we got was ’sounds cool’ or at the most ‘yeah that would be really useful’. What, of course, I was really after was to find real pain. The kind of I can’t stand up cos my left foot feels like it has been jumped on by an elephant type of pain. Or in the corporate world, something like, ‘we’re losing customers to our competitors and we don’t really know why, but we think it’s x,y,z….’ That sounds painful and if we take away that pain, they would most likely pay handsomely for it. (more…)
This is an exciting opportunity to work with state-of-the-art technologies to create ground-breaking, real and dynamic solutions. You will want to contribute positively to all aspects of a growing, successful business where your hard work will be rewarded.
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It has been a few weeks since the last release announcement, but we have been quietly adding to and improving Brandwatch behind the scenes. Some new features are being released tonight, and some major upgrades will happen over the next few weeks.
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I did a 15 minute talk at Measurement Camp last month and I have just started using slideshare, so putting 2 & 2 together, here it is !
We at Brandwatch thought it would be a good idea to put a list together. End of year retrospectives, reviews of the year, top films and books of the year, these are all part of the fun of this here season. So, after this little intro, we’ll show you ours. (more…)
This summer The Metro Newspaper asked us to track the online sentiment towards this years big brother contestants. So, we put them into the system and I spent the next ten weeks monitoring daily, what Brandwatch brought back. Every morning, armed with a steaming cup of coffee i logged in and patiently scanned the content Brandwatch picked up; lots of mindful insight like the biggest topic of “ugly bitch” and inspiring comment, “did yah see nicole doin the thriller dance she fort shu was pua amazinn”
I said a silent thank you on the last eviction night …and here I reflect on what we got out of it. Well…apart from a lucrative flutter with the bookies (brandwatch correctly predicted the evictee for 8 out of 10 weeks), we built a new chart . (more…)
